Case study

Dosth AI

Empowering Personalized Social Stories with Generative AI

Project overview

About Dosth AI

Dosth AI is an innovative mobile platform and web experience designed to empower neurodivergent individuals, caregivers, and therapists by generating customized social stories, routines, and learning activities using generative AI. The platform combines advanced AI with evidence-based pedagogical methods to create meaningful, engaging content that supports cognitive development, social preparedness, and everyday learning.

Industry
AI-Driven Assistive Technology / Neurodiversity Support
Project type
AI-powered mobile platform and web presence
Launch
2024
Headquarters
Austin, Texas, USA

Objectives & challenges

What the project set out to do

Primary goals

  • To build a user-friendly web presence that communicates the product’s purpose and impact.
  • To showcase the platform’s unique benefits to educators, parents, and therapists.
  • To simplify complex technical features into clear, accessible language.
  • To reinforce the brand’s mission of inclusivity and neurodiversity support.

Key challenges

  • Presenting advanced AI features without overwhelming users.
  • Translating behavioral science methodology (like Applied Behavior Analysis) into digestible content.
  • Maintaining empathy and accessibility in all written and visual assets.

Solution & strategy

How we approached it

  1. 01

    Content Strategy

    We crafted web copy that highlights Dosth AI’s value proposition with clarity and compassion:

    • Mission-led positioning: Emphasis on serving neurodivergent users and caregivers.
    • Benefit-driven language: Focus on real-world use cases (e.g., preparing for new events, learning routines).
    • Human-centered storytelling: Testimonials and user stories to build trust and connection.
  2. 02

    Homepage & Key Landing Pages

    The homepage and key landing pages were designed to:

    • Explain what the platform does.
    • Outline why it matters.
    • Demonstrate how it works.
    • Encourage engagement and downloads.

Key features

Website features & highlights

  • 01

    AI-Powered Social Story Creation

    Users simply input a prompt, and the platform generates personalized social stories with vivid text, imagery, and narration — helping individuals prepare for real-life situations with confidence.

  • 02

    Adaptive Learning Support

    Built on Applied Behaviour Analysis (ABA) methodology, the AI generates step-by-step visuals and narrative explanations to support skill building and social readiness.

  • 03

    Save, Share & Inspire

    Users can refine, save, and share their creations — fostering community and making personalized learning materials accessible to others.

User experience

User experience highlights

Real User Stories
The website also features real quotes from users who shared how Dosth AI helped in everyday scenarios — from preparing children for unpredictable changes to offering therapy professionals tools to better support clients — reinforcing the platform’s practical value.

Conclusion

Conclusion

Dosth AI’s web and content strategy successfully bridged the gap between advanced generative AI technology and the human needs it addresses. Through clear, empathetic, and benefit-oriented content, the platform now communicates its value effectively to caregivers, therapists, and neurodivergent communities alike.

A great example of AI product positioning, inclusive storytelling, and mission-driven web content.

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